BESPOKE PUBLISHING

BAYSTAGES Services offers a bespoke approach to playbill publishing that puts the client in control of all creative decisions.

SERVICE AREA	PROCESS DETAIL
SET-UP FEE: Building the base template and stylesheet.	$500 for stylesheet customized from twelve-page base model of different page styles. (Discounted for existing clients transitioning from the BAYSTAGES Program model.)
LAYOUT: The order of presentation of the data.	Defined by the client.
STYLE: The appearance, format, and display standards applied to the data and images.	Text and images are displayed according to client-defined styles and formats developed with assistance from BAYSTAGES Services.
COPYEDITING: Processing of data and images supplied by the client.	Content is transferred to the client-defined playbill template with no editing other than for compliance with client-specified formats. Professional copy editing services are available on request.
PROOFREADING: Progress reviews of playbill drafts prior to publication.	Client is responsible for all proofreading. Supplemental proofreading services are available on request.
IMAGE EDITING: Minor adjustments, retouching, or edits to key art, photos, and advertising files.	Image and graphics editing services are available on request. Editing options subject to the limitations of the source material.
CONTENT DEVELOPMENT: Creation of additional editorial content including dramaturgy, interviews, histories, and other narratives.	Service available at standard rates.
CROSS PROMOTION: Complimentary cross promotion amongst BAYSTAGES clients.	No coordinated cross promotion. Advertising trades are coordinated by the client. Client provides complimentary advertising space per playbill (quarter-page or half-page based on page count) to BAYSTAGES Services.
OTHER EDITORIAL & PROMOTION: Promotion of performing arts-related content and products such as books, recordings, or other items of potential interest to theatre patrons.	Available at no cost, subject to space availability, and at the discretion of the client.
ADVERTISING: Presence of display advertising in playbills.	Advertising sales opportunities, if any, are managed by the client. Advertising sales consulting services are available on request.
PRINTING: Preparation of files and management of print production process.	BAYSTAGES Services can manage print production through its recommended vendor or prepare files to the client’s print vendor’s specifications. Client is responsible for print production coordination if client’s vendor is used. ($50 set-up fee per print vendor.)
DELIVERY: Coordination of delivery of final product.	Playbills are delivered to a single location via either courier or common carrier. Delivery fee applies or client coordinates delivery from their selected print vendor.
DIGITAL EDITION: A digital edition of the final playbill with interactive links and other features.	Digital editions can be hosted on the BAYSTAGES Services website. Client receives a PDF copy of the final playbill for their use and distribution.
DISCOUNTS: Tiered discounts for nonprofits based on a three-year average of published 990 income data.	Qualifying clients receive discounts from 10% to 50% on consulting and creative services.