The 14″ by 22″ window card poster has been part of Broadway (and Hollywood) marketing and promotion for over a century. Like their movie poster cousins, theatre window cards were considered disposable until they became collectible. Now a staple of most Broadway merchandising campaigns, the cast-signed card has also become a powerful fund-raising tool. BAYSTAGES can re-style your art – adding all the flourishes – so that that it will look at home in a gallery of Broadway posters.

BAYSTAGES works with clients to select and create merchandising opportunities that promote either the organization as a whole or a specific production, program, or event. Beyond the ubiquitous but always-popular t-shirt and coffee mug lies a wealth of opportunities for keeping your organization on people’s minds and in their hands.

Engage your fans season after season by curating exclusive, limited-edition items that sport your unique look or brand. These items also make excellent acknowledgments for donors or special guests, and cherished opening or closing night gifts for cast and crew.